For my 50th post I would like to reflect on the emerging field of neuroconservation in the context of the intuitive elements – earth, air, fire, water, ether/spirit, metal, wood and consciousness. Dr Wallace J. Nichols, the author of Blue Mind, coined the term neuroconservation to describe the convergence of neuroscience and conservation biology. In one word he has tried to capture the fundamental connections our brains have with nature – personal, ancient and emotional connections – with a focus on the benefits of clean, healthy waterways. Dr Nicholls implicitly contends that of the elements, our relationship to water is paramount. While this raises some questions in my mind, his ideas and activities have certainly generated considerable interest. Including from myself.